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APGS 2017: The Countdown Is On!

The 2017 Asia Pacific Golf Summit (APGS 2017) is just weeks away from happening and interest in the only pan-Asian golf business conference is picking up a steady pace of momentum.

Now its 11th year, APGS 2017 has all the makings of a truly world class event starring world class speakers, a brand-new location and venue that represents the new age of golf in Asia!

The historic Summit will be staged in the brand new 5-star Sheraton Hotel in Danang and it will be hosted by Madame Nguyen Thi Nga, the ‘most powerful woman in Asian golf!’

The stars who will be headlining APGS 2017 include the golf industry’s maverick – the billionaire entrepreneur, philanthropist and avid golfer Bob Parsons, the chairman and founder of Parsons Xtreme Golf (PXG), the three-year old kick-ass golf equipment manufacturer who has turned the entire industry on its head. Parsons is an inspirational speaker who speaks to military generals, captains of industry and politicians. He is the consummate entrepreneur of the New Century and he will set the tone for APGS 2017.

Another head-turning speaker is Zach Shor, the chief operating officer of the rapidly spreading c a company that is drawing millions to a new form of golf. Topgolf is the rage in the golf industry and is already being embraced with open arms by the governing bodies of golf. Put simply, Topgolf is viewed as the ultimate elixir for golf – a real pick-me-up for an industry which is in dire need of being revved up. Come and listen to how Topgolf is changing the golfing landscape and how this is going to spread to Asia in the near future.

Technology will be taking centre-stage at APGS 2017 with Smart Apps being discussed in great detail. This push, aimed at sucking Asian golf clubs into the digital age, will be led by digital technology expert Adam Harris from London who has an incredible hands-on understanding of how golf clubs can harness Smart Apps to become more modern, stream-lined and appealing to both members and guests.

And then there is the perennial challenge of marketing and service – two major issues that golf clubs are grappling with today. To help golf clubs sharpen up their act in marketing their products and delivering quality service are two of the best experts in the respective professions. There is Andrew Wood, the president and founder of Legendary Marketing, the guru of golf course marketing and Andy Stangenberg, founder and president of Q-Principles, coach to thousands in the service and hospitality industry all over the world.

Together with some 20 internationally acknowledged experts, APGS 2017 will set the tone and show the pathway to NEW DIRECTIONS for the Asian golf club industry. It will offer the best ideas and most effective solutions to make Asian golf clubs stand out as amongst the best in the world.

Be a part of this revolutionary and exciting process and get your batteries recharged while you mingle with other like-minded club industry professionals and get on-board the NEW DIRECTIONS express!

For the full Summit programme, visit:

Delegate registration is now open at:


The Organisers inform delegates that they have secured a special rate of USD160 for a Deluxe Room at the soon-to-be-opened 5-Star Sheraton Danang Resort. ‘When you register as a delegate, we will automatically reserve a room for you.’


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